Criterion
About Criterion
Susan Wright
Susan began her career in the entertainment industry with Jerome Seigel and Associates as a literary intern in the mid 90’s; while earning a B.A. in Journalism.
Upon graduation, she joined UPN Channel 13 news in Los Angeles working the assignment desk for the evening news as well as anchoring the morning news at the local college radio station.  However the siren song of the film industry was calling and she moved onto to pursue it.  Susan wanted to get her feet wet in all aspects of film and did so.

From STEVE JOHNSON’S XFX where she learned the “in & outs” of film production; as well as the “business” of crew. (“ANACONDA” and “KISS THE GIRLS”) To acting as Associated Producer/ actor in the indie hit, film SOCIAL INTERCOURSE for Hollywood Video’s First Rites program. Shot on 16mm, it allowed Susan to participate in true independent film making.
Plus, to MGM/UA, where she was an international publicity and marketing coordinator. She learned all aspects of International and Domestic Publicity including junkets and marketing. (“Ronin“, "The Man in the Iron Mask", "Molly", "Red Corner" and "Bond -19")

However, when MGM changed hands in the late 90’s, the publicity department was disbanded and Susan joined Working Artists Agency , and as an agent, shortly there after.  She found her niche -- an agency that reps crew.  Susan took WAA to new heights. She expanded their client roster beyond just repping editors to negotiating for makeup artists, hair stylists, costume designers, sound mixers, line producers and dp’s. And she pushed to do publicity for the clients, acting not only as their agent, but also their publicist.
And she glady went beyond the call of “agenting duty” to act as a publicist for her client, the very talented, GAIL RYAN on OSCAR night when Gail WON for “Best Hair for “How the Grinch Stole Christmas”. She ensured that Gail was interviewed, not only on the red carpet, but that she was recognized all night at every event!

In 2001, WAA took a different direction and so did Susan.
She, along with producing partner, STEVE GRABOWSKY financed and produced their own indie film DETOUR. The “old-school” horror film continues to be seen worldwide and has won several film festivals. Her passion for film and production was clear.  And in 2002, she took her philosophies and what she had learned form ALL jobs and decided to found CRITERION.
She knew it was a risk; however much to her delight , she was able to take that leap and all of her clientele followed without a doubt!  She wanted the agency to be unique, so she blends negotiation with publicity and also acts a pseudo business manager as well as production.

She has now grown CRITERION into a thriving below-the-line & literary agency.
Her accomplishments grow daily:
In 2003 she was invited to speak at the CANNES FILM FESTIVAL by the American Pavilion to students on “the art agenting and being a business woman in Hollywood”.  It was reported to her that her panel was “the best and most informative”. And because of that , she was invited again with exceedingly great results, in 2004/2005.
Also in 2004, Susan has spoken on panels for SAG Indie on below-the-line agenting and why you need them. She is also a PATRON member of the Premiere Circle of AFI.
In 2005, CRITERION began a Branded Division along with client, Charles Daniels and continues grow each day.
And one of her greatest accomplishments in 2006 was bringing together the “team” for Mark Reese’s courageous script, THE PEOPLE’S CHOICE.
It has been a long road for Susan, from the onset of her career in entertainment to today. She remains savvy and honest and her clients and colleagues are devoted and loyal.

To start a business is always a challenge and to do so as woman is only harder; however, she has done it!


Julie Fitzgerald
Julie Fitzgerald grew up in the fast lane known as Omaha, Nebraska.  She attended college at Trinity University in San Antonio, Texas, majoring in journalism and theatre.  She received a Masters Degree in Theatre from the University of Nebraska in Lincoln.  Finding herself in the middle of the country with a theatre degree, she knew it was time to hit a coast.  

Julie arrived in Hollywood in the late 1990's, and soon began work as a receptionist at MGM/UA.  She worked her way through several departments, finding herself most at home in the story department.  During that time, she was cast in a small, independent feature, where she had the good fortune of befriending Susan Wright.  The two remained friends through the seven years that Julie worked her way up to Director of Development at Trilogy Entertainment Group.  

While at Trilogy, Julie learned about production, story and the studio system.  She worked on THE OUTER LIMITS, POLTERGEIST, and THE TWILGHT ZONE, series as well as  such TV movies as CREATURE and HOUDINI.  While there, she was fortunate to have Guy McElwaine, Pen Densham, and John Watson as mentors in the industry.  

In 2004, Julie moved on from Trilogy, got married and began developing her own projects with a producing partner.  During that time, she freelanced for a few companies, utilizing all of her film skills.  She learned a great deal about distribution and hands on producing.  And in 2006, Julie’s husband was offered a position to produce at a local television station in his hometown of State College, Pennsylvania.  Julie followed and found herself completely out of the entertainment business.  

Stepping back from entertainment proved to be a refreshing break, while at the same time it added to her appreciation of working side-by-side with so many creative people. 

When her old friend and colleague, Susan let her know there was an opening at Criterion, Julie jumped at the chance to return to California and dive into a side of the industry she had only dealt with on the other end of the line - the agency business.  

Susan had already built up an amazing roster of artists and a great business.  Julie is especially proud of the quality of Criterion's clients, both as talents and as people.  With her years of studio experience and knowledge; Julie is not only a tremendous asset; but takes a pivotal role in the future of CRITERION.